iSIMPLE^® WINS CES INNOVATIONS AWARD FOR  MUSIK3D™

Clearwater, FL (January 4, 2010) – iSimple® is proud to announce that it has received a 2010 CES Innovations Award for its upcoming Musik3D™ line of products. Musik3D products will combine the benefits of several sound enhancing technologies – including SRS Wow – into iPod, iPhone and personal media device accessories that restore the richness and fullness of sound to MP3s depleted or degraded by audio compression or duplication.

The first iSimple Music3D product – the Music3Dx – resembles an iPod or iPhone docking cable, but with a 30-pin male connector at one end, a 30-pin female connector at the other, and a slim interface midway along the length of the 3-foot line. The male and female ends allow the Musik3Dx to be connected to any dockable iPod or iPhone, as well as connect to any home or car docking system. The slim interface module has an on/off switch, as well as adjustment controls for Focus, Spatial and Bass. Using these controls, a listener can fine tune his/her music to compensate for treble, bass and spatial depth lost through compression. The result is fuller, more realistic stereophonic sound without any compression noise.   

iSimple also plans to release a Music3D dock for use with home stereo systems, as well as a Music3D home docking station, a Music3D connector for mp3 players and most smartphones, Musik3D earbuds and over-ear headphones, and a Music3D docking cable for its GateWay™, SoundByte™ and TranzIt™ car integration kits. No release date has been announced for the iSimple Musik3Dx.

Musik3D utilizes SRS Wow technology from SRS Labs. Founded in 1993, SRS Labs is the industry leader in audio signal processing for consumer electronics. Beginning with the audio technologies originally developed at Hughes Aircraft, SRS Labs holds over 150 worldwide patents and is recognized by the industry as the foremost authority in research and application of audio post processing technologies based on the human auditory principles. SRS Labs supports its partners around the globe with a network of offices in regions including the U.S., China, Europe, Japan, Korea and Taiwan. For more information, visit www.srslabs.com.

Clearwater, FL (January 6, 2008) – iSimple® is proud to announce that it has received a 2009 CES Innovations Award for its revolutionary WiFli (IS713). The WiFli is a plug-and-play automotive iPod/iPhone interface that offers wireless, CD-style track control of an iPod or iPhone from any FM radio, as well as song and artist information displayed on headunits that support Radio Data System (RDS) reception.

The iSimple WiFli kit consists of a wireless remote control with a quick-set steering wheel cradle and a dongle-style “bug” that jacks directly into your iPod or iPhone. Once connected, the WiFli transmits a digital RDS FM radio signal to the car stereo, resulting in sound quality superior to that of standard FM modulators. Even better, the iSimple WiFli also transmits iPod/iPhone track data to the radio, meaning that car radios equipped with RDS technology will display song title and artist information right on the radio’s display and allow users to enjoy a degree of library browsing from the wireless remote. The iSimple WiFli remote clips easily to almost any steering wheel and provides convenient one-button, CD-style control of the iPod or iPhone.

Sponsored by the Consumer Electronics Association (CEA), the CES Innovations Award recognizes the most impressive consumer electronics products in 32 categories. Innovations Award Winners are selected by an independent panel of industry specialists for exceptional product and engineering design.

According to Eric LeClerc, a product developer for AAMP of America and designer of the WiFli, “We created the iSimple WiFli with two things in mind: convenience and safety. As a plug-and-play iPod solution, the WiFli is incredibly easy to use and portable so you can take it anywhere you take your iPod or iPhone. As for safety, we’ve put one-touch control of your iPod right on your steering wheel. This drastically reduces driver distraction, but provides the freedom to change tracks quickly and easily even when in traffic. I’m incredibly excited that the WiFli was selected as a CES Innovations Award winner and I’m eager to see people’s reaction to it at CES.”

All iSimple automotive docking solutions are distributed and marketed by AAMP of America™.  iSimple kits are available at specialty car audio and electronics stores nationwide, as well as most Best Buy and Circuit City locations. iSimple products are also available at many online outlets including Crutchfield.com and Amazon.com.

iPod and iPhone are trademarks of Apple, Inc., registered in the U.S. and other countries. 

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